Product loop
A seamless loop built for a muted feed — motion carries the whole message.
Reels / Shorts9:16
CUT FOR THE FEED.
Short-form formats built for muted autoplay, hard subtitles, and the first two seconds.
All work
Founder cut
One take, hard-subtitled, trimmed to the single claim worth keeping.
Vertical interview9:16
Campaign cutdown
The hero film reduced to fifteen seconds without losing the offer.
Paid placement9:16
Lookbook pass
Slow camera, full looks, and a rhythm that survives being scrolled past twice.
Feed post4:5
Before / after
A structural comparison cut — the format that converts when the claim is real.
Proof format9:16
Social set
A month of posts cut from one shoot day, on one set of motion rules.
Content system1:1
INTERNAL · a project for a VITON13 brand. The clip shown is a placeholder, not the finished film.