Work
VITON13 Studio case studies
Our own projects, built and run by VITON13. Each case says what we did, what exists today and what the screens do not prove. Client work is labelled as client work.
INTERNALOur own product
viton13.com
Next.js 16 · 5 languages · 7 hosts · 2026
VITON13’s own website: one Next.js application serves the main domain and six section subdomains in English, Russian, Spanish, French and Hindi. Before a release goes live, a crawl checks its internal routes.
Read the case →
INTERNALOur own product
Technical SEO on viton13.com
Technical SEO · own site · 2026
Our own site, viton13.com: from the owner’s Search Console export (738 pages indexed, 2,572 not, on 21 August 2026) to 410 answers for retired addresses, 141 mapped redirects, noindex on empty topic pages and a link crawl before every release. Figures after the fixes are still to come.
Read the case →
INTERNALOur own product
VIT MARKET
Marketplace · 13 departments · 5 languages · 2026
VIT MARKET is VITON13's own marketplace at market.viton13.com: 13 departments, the Russia edit catalogue, the ALL TOYS shop, the VITON13 FIND sourcing form and the TRAVELING desk. Supplier APIs sit behind one provider layer, and no page calls a supplier directly.
Read the case →
INTERNALOur own product
VJOURNAL
Newsroom · 5 editions · 2026
VJOURNAL is VITON13's own newsroom at journal.viton13.com: 4,692 stories in English, Russian, Spanish, French and Hindi, filed by category and region, and signed by editorial desks. Drafts are AI-assisted, four editions are machine translations, and the editorial rules run as checks in code.
Read the case →
INTERNALOur own product
VITON ID and the personal cabinet
Account & cabinet · 2026
VITON ID is the account behind viton13.com: one sign-in for orders, service conversations with the studio and VITO bonuses, plus a console for admins. Files attached to a studio order are encrypted in the browser before upload.
Read the case →INTERNALOur own product
VIT LIVE assistant
Assistant · VITON ID cabinet · 2026
In the signed-in VITON ID cabinet, the assistant answers questions about products and studio packages from its own catalogue, replying in the member’s language with cards and prices. Only when neither the catalogue nor its fixed replies fit does the question go to a self-hosted language model.
Read the case →
INTERNALOur own product
Brand films for our own sites
3 films · 2 AI-generated · 2026
Two AI-generated films play in the first block of store.viton13.com and studio.viton13.com, and the GELO film moves frame by frame as visitors scroll the VITON XIII page. All three are our own work for our own sites, not client commissions.
Read the case →
INTERNALOur own product
VITON13 brand identities
Identity · 5 marks · 2026
The marks VITON13 uses for its own brands, as they exist in the site's code: two drawn globe-V marks, three wordmarks set in type and one accent colour, sky blue #5ac8ff on black. The case also covers VITON XIII, a line of five fragrances.
Read the case →
INTERNALOur own product
Old Money styling
Styling · Old Money · 2026
Old Money is VITON13's own clothing label, not a client project. We composed three priced men's looks from its 16 products, added a care guide in five languages to every product and published a budget capsule guide in VJOURNAL.
Read the case →
CLIENTClient project
SB Excursions
Bali · Travel website · 2026
Work commissioned by a client appears on the service it belongs to.
See it on DevelopmentVideo cases for VITON13 labels
Films and campaigns for ANIRI, Old Money, Sport Rise, VITON XIII, VIT MARKET and VJOURNAL.