VITON13 / Focused service
Brand PR plan
Build credible stories, proof and outreach targets before asking media for attention.
Get an estimate in 1 working day↘Written estimate within 1 working dayIn short
What does Brand PR plan include?
Brand PR plan starts at USD 53 with AI-assisted production or USD 73 with a human-led route; typical delivery is 3–5 working days.
The published scope includes story angles, proof and spokesperson map, outreach calendar.
Includes 1 revision round on the deliverables; VITON13 confirms the scope in writing.
What you get and on what terms
Brand PR plan
AI-assistedfrom $53
Human-ledfrom $73
- Story angles
- Proof and spokesperson map
- Outreach calendar
- Timeline
- 3–5 working days
- Revisions
- 1 round on the deliverables
- Included
- only the deliverables listed in the agreed package
- Not included
- external costs and work outside the agreed scope
- From you
- brief, current materials and any access needed for this scope
- You receive
- listed deliverables plus a written completion note
Prices in USD; other currencies are approximate. Scope, revisions and dates are written into your estimate.
YOUR NEXT PROJECT · MARKETING FROM $33
From an idea to a clear plan.
Explore the scope and starting cost, then talk directly with VITON13. Your selected service stays with the conversation. Written estimate within 1 working day.
Let’s make it yours.
Explore our work or bring your own idea. It starts with a conversation.
Concept↗
Concept site · WebGL · English · 2026HYPERSOLID
Scope and pricingYou can choose later+
01 / Scope & estimate
Brand PR plan
Starting budgetFrom $53
Build credible stories, proof and outreach targets before asking media for attention.
Inside this scope
- Story angles
- Proof and spokesperson map
- Outreach calendar
- Timeline: 3–5 working days
- Revisions: 1 round on the deliverables
- Included: only the deliverables listed in the agreed package
- Excluded: external costs and work outside the agreed scope
- Input required: brief, current materials and any access needed for this scope
- Handoff: listed deliverables plus a written completion note
A starting estimate for the selected scope. We confirm deliverables, timing and the final price in writing before work starts. External costs are separate.
What you can count on
- Written estimate within 1 working day, sent to the contact you choose.
- Scope in writing before work starts: deliverables, revision rounds and what is not included.
- We work in four languages and show prices in your currency.
- No account needed. Attachments are encrypted in this browser before upload.
Send a detailed brief or attachments
Marketing from $33
AI reduces repetitive production time. VITON13 passes that efficiency back to the client while human review remains part of every delivery.
Order with VITON IDHow the work is set up
01
The commercial question
Brand PR plan starts by making newsworthiness, stakeholder relevance, verifiable proof, spokesperson readiness and timing visible in one real commercial situation. A journalist or stakeholder should be able to verify the central claim without relying on brand adjectives.
02
A responsible boundary
The proposal separates prerequisites, included work and later options. It also names the condition in which owned thought leadership when the evidence is useful but not yet a credible media story is the more responsible choice.
03
What the work produces
Story angles establishes the starting evidence; Proof and spokesperson map turns it into a controlled direction; Outreach calendar preserves the decision and handover.
04
Evidence before opinion
The review uses customer, channel and operating evidence that the buyer can inspect. It specifically tests the risk that a press-release calendar is built without a credible story, reporting asset or answer to difficult questions.
05
Acceptance you can repeat
Sign-off is attached to observable material: story territories, an evidence inventory, stakeholder and media map, spokesperson briefs and a response protocol. The reviewer can reject an incomplete state without debating taste.
06
The decision after delivery
Build credible stories, proof and outreach targets before asking media for attention. The closing review records what proceeds now, what waits and which evidence will trigger the next decision.
Story angles
Story angles makes the starting evidence visible. It must show how newsworthiness, stakeholder relevance, verifiable proof, spokesperson readiness and timing appears in the buyer’s actual situation, not in a fictional example.
Proof and spokesperson map
Proof and spokesperson map turns the chosen direction into a controlled operating route. Its review should expose this known failure: a press-release calendar is built without a credible story, reporting asset or answer to difficult questions.
Outreach calendar
Outreach calendar carries acceptance and handover. A named owner should be able to verify story territories, an evidence inventory, stakeholder and media map, spokesperson briefs and a response protocol without relying on an unexplained presentation.
Read the full guide before ordering
Brand PR plan: evidence to demand before approving the work
Brand PR plan gives teams dealing with newsworthiness, stakeholder relevance, verifiable proof, spokesperson readiness and timing a practical buyer guide.
Open the article↗Questions people ask before buying
01What should our team prepare before the work starts?+
Bring one recent customer or campaign case, the current Story angles material, access constraints and the person authorised to make the commercial decision. The opening review uses these inputs to examine newsworthiness, stakeholder relevance, verifiable proof, spokesperson readiness and timing.
02How is the scope confirmed?+
The scope separates prerequisites, the three named outputs and later options. If the evidence shows that owned thought leadership when the evidence is useful but not yet a credible media story is sufficient, the smaller route is documented before a proposal is approved.
03How does the work move from evidence to delivery?+
Story angles establishes the starting point, Proof and spokesperson map carries the chosen direction and Outreach calendar records the handover. Reviews happen at the decisions between those artifacts, not only at the end.
04What is the acceptance standard?+
Acceptance means story territories, an evidence inventory, stakeholder and media map, spokesperson briefs and a response protocol. The evidence and owner are named in advance, so a polished presentation cannot substitute for an incomplete operating result.
05When should we choose a smaller engagement?+
Choose owned thought leadership when the evidence is useful but not yet a credible media story when it resolves the central uncertainty without creating unused process. The full service is appropriate when the connected decisions and ownership all need to change together.
What clients say
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