Most clients pay a studio up front and hope for the result. VITON13 Studio works the other way round: you first see a working draft of your website, design or video, ask for changes, and pay only if you decide to go on.
A few lines in the chat are enough. Not sure what you need? Say so, and we will ask the questions. In the reply the studio names what the draft will cover and when you will see it.
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See a working draft
AI tools prepare the draft; a person checks and finishes it. You look at real work, not at a promise: pointing at what is wrong is easier than describing something that does not exist yet.
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Pay if you go on
You like it: we fix the scope, the timeline and the final price in writing, and you pay for the work you accept. You do not: you owe nothing and need not give a reason.
“Result first, payment after” is the way VITON13 Studio has taken on work since October 2026. After a brief, the studio prepares a first working draft at its own expense: the first screen of a website, a logo direction, a rough cut of a video. The client reviews it, asks for changes and pays only when they decide to continue. If the draft does not fit, nothing is owed.
What a draft is, and where it ends
A draft is a part that shows the direction: one screen, one concept, a short piece of the edit. Its scope is named before we start.
Until payment the draft stays with the studio: files, sources and rights pass to you with the paid work.
Third-party costs are never part of a free draft: advertising budgets, domains and hosting, paid fonts and stock, filming days.
The final price is the one printed on the service page or named in the written estimate. It does not grow because the draft was free.
If we cannot do a task well, we say so in the first reply, not after the draft.
New formats
Four more formats on the same rule
All four are new: the studio opens them in October 2026, by request, and takes as many projects as it can run with care. The terms of each project are fixed in writing before it starts.
New format · by request
Done first, asked after
We bring finished solutions. You pay only for the ones you take.
A client often does not know what they need, and should not have to. If you agree to it, the studio itself watches the season, your website and your competitors and comes with finished work: a holiday banner, a mailing, a short video, a section for the landing page. Every proposal carries its price.
Made it yourself or elsewhere? We check it and answer for the result.
You built a website yourself, on a builder, with AI or with a freelancer, and are not sure it will work. The studio audits it, says in writing what will hold and what will not, and for the projects it accepts gives a guarantee on a measurable goal: a number of enquiries over an agreed period. If the goal is missed, the studio improves the project at its own expense or returns the guarantee fee.
A website audit first: structure, speed, copy, forms, analytics.
The goal, the period and how enquiries are counted are fixed in writing before the guarantee is paid for.
Goal missed: free rework or the fee back, as the agreement says.
Who it suits
Owners who made the site themselves or with AI and want someone else to answer for the result.
What it does not promise
Not every project gets a guarantee: we take those where the result can be measured and depends on the work, and decline the rest after the audit. This is a guarantee under a service contract, not an insurance policy.
Nothing up front: a share of the sales the project brings.
A small business can rarely pay for a website and advertising at once. For selected projects the studio works without advance payment and receives an agreed share of the sales or enquiries the project brings, over an agreed period. The studio becomes a partner: it earns only when you do.
Answers clients day and night. A person checks it every working day.
You do not need a website; you need the business to answer. For a fixed monthly fee the studio sets up an AI employee, also called an AI agent: it replies in messengers and direct messages, books appointments, reminds clients of a visit and hands difficult conversations to you. A studio specialist reads its conversations every working day and corrects it.
It knows your price list, services, schedule and tone, and nothing beyond what you gave it.
It says it is an AI assistant and calls a person when asked or when unsure.
One monthly fee; it is switched off with 30 days' notice, like any monthly studio service.
Who it suits
Salons, clinics, studios, schools and local services where clients ask the same questions again and again.
What it does not promise
It does not replace a manager in disputes, payments, medical or legal questions: it hands those to a person. Your clients' data is used for your assistant only.
After you have seen a draft and decided to continue
What you see before paying
A proposal and someone else's cases
A working draft of your own task
If you do not like it
The advance is a matter of negotiation
You owe nothing
Who carries the first risk
The client
The studio
How changes are made
After payment, in rounds
From the first draft, then in the rounds printed on the service page
Questions about paying after the result
What does “result first, payment after” mean?
After a brief, VITON13 Studio prepares a first working draft of your task at its own expense. You review it, ask for changes and pay only when you decide to continue. If the draft does not fit, you owe nothing.
What exactly do I get before paying?
A part of the work that shows the direction: the first screen of a website, one concept of a logo or a product card, a short rough cut. The studio names the scope of the draft in its reply to the brief. Files, sources and rights pass with the paid work.
What happens if I do not like the draft?
You can ask for changes or decline. If you decline, you pay nothing and give no reason; the draft stays with the studio and is not used in your name.
Why can the studio work without prepayment?
AI tools prepare the first draft, so it costs the studio far less than a hand-made sketch used to. A person checks and finishes it. The studio carries the risk of an unpaid draft.
Is everything free until I decide?
The draft in its named scope is free. Third-party costs are not part of it: advertising budgets, domains and hosting, paid fonts and stock, filming days. They are paid separately and only after you agree.
Which format should I choose?
A one-off task: result first. No marketer of your own: done first, asked after. A site you made yourself or with AI: an audit and a result guarantee. Sales but no launch budget: paid from future sales. Many repeating messages from clients: an AI employee.
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